SIMS 141 – Yahoo! Search: Dr. Jan Pederson & Dr. Daniel…

Search Engines: Technology, Society, and Business. The World Wide Web brings much of the world’s knowledge into the reach of nearly everyone with a computer and an internet connection. The availability of huge quantities of information at our fingertips is transforming government, business, and many other aspects of society. Topics include search advertising and auctions, search and privacy, search ranking, internationalization, anti-spam efforts, local search, peer-to-peer search, and search of blogs and online communities. The Instructor, Dr. Marti Hearst, is an ociate professor in the School of Information at UC Berkeley, with an affiliate appointment in the Computer Science Division. The UC…

Duration : 0:46:27


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4 Responses to “SIMS 141 – Yahoo! Search: Dr. Jan Pederson & Dr. Daniel…”

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  2. CrazySplooge says:

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  3. ystore says:

    Very interesting. I …
    Very interesting. I liked the detailed info on search user behavior as well as how much emphasis Y! puts on anchor text. — Rob

  4. darktrancer says:

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